Thick skin, Clear Boundaries, Airplane Mode, Close Friends, Savings, Self Care, Strong Focus, Self Appreciation.

- Say it again,

💼 WOS Basic Business Tips 💼 

Social Media! Whoa! The world we live in is influenced by little tiles and stories that last 24 hours.

- As businesses that use good 'ol IG, the SM platform serves as a shop front where your targets basically research about you and make conclusions and make decisions prior to contacting you.

Choosing the right imagery for your social media is crucial for engaging your audience and conveying your brand message effectively. Here are five best tips to help you select the most impactful imagery:

1️⃣ Relevance to Your Brand and Message: Ensure that the images you use align with your brand identity and the message you want to convey. Whether it's your logo, products, or lifestyle shots, the imagery should reflect your brand's values and resonate with your target audience. Consistency in style, colors, and themes will help build brand recognition.

2️⃣ High-Quality and Visually Appealing: Use high-quality images that are visually appealing and eye-catching. Blurry, pixelated, or poorly composed photos can turn off users and harm your brand's image. Invest in professional photography or use reliable stock photo websites to find appealing visuals that elevate your content.

3️⃣ Understand Your Audience: Know your target audience and choose imagery that speaks to their interests, preferences, and demographics. Consider what appeals to them emotionally and intellectually. If your audience is primarily younger, trendy, and tech-savvy, you may want to use more modern and edgy visuals. If your audience is more conservative, you might opt for classic and traditional imagery.

4️⃣ Consistency with Platform and Content: Different social media platforms have unique design requirements and user behavior. Tailor your imagery to suit each platform's specific dimensions and features. Additionally, ensure the visuals complement the content they accompany. Whether you're posting promotional material, inspirational quotes, or educational content, the images should reinforce the message.

5️⃣ Test and Analyze Performance: Don't be afraid to experiment with different types of imagery. Test how different visuals impact user engagement and overall performance of your posts. Analyze metrics such as likes, shares, comments, and click-through rates to identify which types of images resonate best with your audience. This data-driven approach will help you refine your social media strategy over time. 

Bonus Tip: Remember that visual content is a powerful tool for storytelling and creating an emotional connection with your audience. Tell your story through images and attract the clients you want.

Join us on the CoWork Day and your ticket includes Theresa's coveted workshop.

A progress-focused group with the goal to get things done and the best thing is, your resource is sitting next to you. It gets a bit lonely being a solo entrepreneur. There's no one to bounce ideas from and sometimes you just want to have a chat. Deciding to start a CoWork was a no-brainer. We took into account basic human needs like belongingness, connection, community and the room to grow as an individual and in our case, as business owners. 

Join the WOS CoWork Days + Mini Workshops by registering below.

Therese Loo, a highly skilled Consultant Pharmacist, Health Coach, and Podcaster, whose expertise lies in assisting busy entrepreneurs in effectively managing stress and preventing burnout through holistic strategies. Therese's unique specialization centers on resolving inflammatory conditions such as pre/diabetes and fatty liver disease using natural methods. Her profound understanding of the stress-inflammation connection makes her an invaluable guide for anyone seeking to improve their overall well-being.

Unlike conventional approaches that merely address symptoms, Therese is committed to identifying and tackling the root causes of health issues. She staunchly advocates for the transformative power of diet, lifestyle, and nutrition in preventing and even reversing chronic conditions.

Drawing from her extensive experience as a health coach and pharmacist, Therese empowers her clients to navigate the complexities of the healthcare system while making sustainable changes that fit seamlessly into their busy entrepreneurial lives. 

What sets Therese apart is her empathetic and clear communication style, which stems from her personal health journey and familial history with diabetes and its complications. Through her own experiences, she brings a unique perspective and relatability to her clients' struggles and aspirations.

"Ensuring my clients are well-informed and involved in every step of their application process is a commitment I hold dear"   After working for one of the big four banks, Thuy took to herself with her wit and experience and put together EZ Financing in 2015. Her boutique brokerage is committed to helping first home buyers navigate the complexities of securing their dream home. After working for one of the big four banks, Thuy took to herself with her wit and experience and put together EZ Financing in 2015. Her boutique brokerage is committed to helping first home buyers navigate the complexities of securing their dream home. With a passion for guiding clients through the process, EZ Financing takes pride in offering comprehensive customer service that goes beyond mere promises "At EZ Financing, we are all about building lasting relationship with you - not just doing a deal today. It has been a key foundation to our success over the years of looking after our clients mortgage and finance needs."

Featured Entrepreneur: 

Founded by a passionate woman named Angie Martin, Pear Collections was born from her own personal journey of self-acceptance and love. After struggling with the fashion industry's lack of attention to the needs of Pear Shaped Women, she realized that it was time for a change. In July 2019, she had a revelation: true beauty lies in embracing oneself and feeling comfortable in one's own skin. 

With this newfound perspective, Angie set out to create a brand that catered specifically to Pear Shaped Women.  Pear Collections is not just another fashion brand; it's a movement towards body positivity and self-expression. Our focus is on creating classic, beautiful, and practical garments that are designed to flatter and enhance the curves of Pear Shaped Women.

Once upon a time, in a land steeped in magic and wonder, there lived a young girl named Jacara. She twirled and danced with joy in her grandmother's mystical dressing room, a place where dreams took shape. Her grandmother, the talented dressmaker Lorna Joyce, spun silken threads into vibrant tapestries destined to adorn the majestic figures of princesses and princes alike. Each creation was a masterpiece that etched its mark upon Jacara's heart, a special land that she would cherish forevermore.

But Jacara's world expanded beyond her grandmother's realm. Her mother introduced her to a hidden treasure trove, a realm where abandoned garments and pre-loved items found new life. It was a magical place where forgotten pieces transformed into thrifted gems, becoming the protagonists of their own fairy-tale sequels.

Dance has a magical way of transforming lives and opening doors to new experiences. Mishel, a Brisbane native, discovered this firsthand when her passion for dance was ignited during a life-changing trip to Rio de Janeiro in 2003. What began as a love for ballet and ballroom instilled by her parents blossomed into an incredible journey into the vibrant world of Brazilian dance. Today, Mishel is not only a master of samba but also an inspiration to thousands of women around the globe.

Fancy a Bali Retreat? Breathe Movement Studios & Sambaliscious are thrilled to present a blissful wellness and movement retreat in Bali this July. 5 nights – July 21st – July 26th 2023 Private Wellness Villa.

Visit Sambalicious for the information pack.

If you want to be featured in the next newsletter, send us through an email with 5 high resolution photos of yourself and your biz and all the links you want to share with the community to [email protected].